About

Hi, I'm Allison

Marketing and communications strategist, content creator, and founder of Cox-Simpson Creative.

My Story

Strategy. Storytelling. Visibility.

I'm a senior marketing and communications professional with over 10 years of experience across nonprofit, healthcare, education, and content creation. Whether you're a creator ready to build an audience, a business launching something new, or a thought leader who deserves more visibility — I bring the strategy, creativity, and execution to make it happen.

Cox-Simpson Creative was founded to help creators, entrepreneurs, and mission-driven organizations grow their visibility through strategic storytelling, short-form content, and intentional digital marketing. The mission is simple: help authentic voices reach the people they're meant to serve.

Beyond client work, I share insights on career growth, mindset, and building an authentic online presence across TikTok and LinkedIn.

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Background

Experience & Impact

10+

Years of Professional Experience

Across nonprofit, healthcare, education, and content creation — with a track record of growing visibility and building brands that last.

900+

Employee Organization Communications

Led communications strategy and execution for organizations of 900+ employees, including internal messaging and executive briefings.

60+

Contributing Authors Managed

End-to-end project management for a published textbook, coordinating over 60 contributing authors from concept to completion.

4.5×

Website Traffic Increase

Delivered a 4.5× increase in website visits on a single paid media campaign — with cost per click dropping 58% simultaneously.

Experience Across

Industries I've Served

Nonprofit

Mission-driven messaging and equity-centered communications strategy

Healthcare

Patient-centered communications and family advocacy narratives

Education

Strategic communications for academic institutions and publishing

Content Creation

Creators, personal brands, and thought leaders building online presence

Beyond the Work

Closing the Tabs

Closing the Tabs began as language for a feeling many people couldn't name: the exhaustion that comes not from doing too much, but from carrying too much unfinished.

This work explores how attention, stress, and regulation are shaped by incomplete loops, expectations, and emotional residue. Through writing, speaking, and conversation, it helps people move from self-blame to clarity and capacity.

Read on Substack